During the last few months, Roos Steenbruggen and her team were really busy creating a completely new branding for Icing on the Cake. On the first of November 2018, their new website, commercial and brandbook launched. In this article, she will guide you through the process of setting up a completely new corporate identity. The importance of […]
Seven years ago, I started Manic Organic. Back then we were still in the financial crisis, and every initiative that had to do with organic was directly associated with expensive and unnecessary. Today we cannot imagine that anymore. I believe in the essence of organic and natural food being something good, an intrinsic motivation. Natural […]
It’s a revolution happening on our plates right here, right now! 3D Food Printing is not a technology of the future, it’s currently changing the way how food is prepared and experienced; it’s researched as a potential solution for providing personalized dieting and feeding the planet in a healthy manner. Sounds interesting, doesn’t it? The […]
Most people know me as Ramon Beuk, the chef. A couple of years ago this is indeed how the story began. In my book “Terug naar mijn Roti” I elaborate on the start of my career as a chef, and a passion for cooking which all started with my mother in Suriname. I enjoyed creating […]
This term only already makes plenty of large enterprises shiver. The reason for it makes complete sense; what if someone, with a completely different background than you, has a great idea, resulting in a complete demolishment of your industry, business model and thus profit. It sounds rather ridiculous, but what is really happening?